Smart Media Systems

Content, creative and LIVE commerce teams spend most of their day on repetitive work: researching trends, writing captions and scripts, producing short-form videos, watching LIVE streams and auditing ad accounts.

That work depends on specialists, is hard to keep consistent across brands and platforms, and slows down as the number of brands and channels grows.

A set of four AI systems, each built around one part of a media and marketing operation.

Sophie's Content Planner: all-in content planner and research system

Automates research and content generation for Facebook, Instagram, TikTok and LinkedIn. It researches trending topics and generates content ideas, hooks, captions and scripts, so a business can keep a consistent multi-platform content strategy. It also automates YouTube research and topic generation, and podcast guest research and outreach. It can connect to GoHighLevel (GHL), linking content and marketing activity to CRM, lead nurturing and sales workflows.

iPlast Viral Content Factory: video and Reels content factory

A clips content factory and Reels autopilot, built as an internal system for a TikTok creative agency client. Non-creative staff can generate short-form videos with or without the physical product, using AI-generated concepts, visuals, scripts and creative direction. Any brand can be enrolled with its brand identity, creative guidelines, tone and content direction, and the system then generates a daily stream of Reels on brand.

iPlast LIVE Nerve Centre: TikTok LIVE monitoring

Monitors TikTok LIVE streams and uses AI to analyze host behavior, including whether the host is looking at the camera and following the script. It tracks LIVE commerce metrics such as GMV, AOV, CTR and views. Multiple TikTok channels can be enrolled, with one dashboard to compare hosts, find improvement opportunities and measure LIVE sales performance.

SEO and Meta Ads Automation System

Automates SEO research, optimization and audits, Meta Ads optimization, competitor research and winning-ads research. It connects to multiple Meta Ads accounts with just the Ad Account ID, with no complex integration or setup, giving marketing teams one AI assistant for SEO, paid advertising and competitor intelligence.

Each system replaces a manual, specialist-heavy workflow with an automated one: one place to research and create content, a daily on-brand video pipeline that non-creative staff can run, live oversight of every TikTok LIVE host and channel, and continuous SEO and ad optimization across accounts.

The result is less repetitive work and faster research and production, so teams can scale content operations without adding creative headcount.